ed.it ny  is a New York–based collection devoted to refined craftsmanship, timeless femininity, and the art of personal style. Every garment is handcrafted in Manhattan’s Fashion District using exceptional fabrics sourced from the finest mills and ateliers across Europe and beyond. Produced in limited quantities, each piece reflects a commitment to individuality, impeccable tailoring, and enduring luxury.

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Founded in 2016 by Creative Director Edward Guski and CEO Ted Saad, ed.it ny was created as an alternative to mass luxury — a more personal, intimate approach to dressing. Edward brings decades of experience from Bergdorf Goodman, Prada, Barneys New York, Marc Jacobs, and Jil Sander, while Ted contributes his award-winning background as a television director, producer, and entrepreneur. Together, they travel the world sourcing rare and extraordinary textiles that define the collection’s distinctive character.

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Known for its elegant versatility and quietly sophisticated silhouettes, ed.it ny blends youthful ease with timeless refinement. The craftsmanship rivals European couture, with every garment designed in dialogue with the woman who will wear it. Clients may acquire pieces directly from the collection or commission one-of-a-kind garments created from an exclusive selection of curated fabrics. The result is clothing that feels deeply personal — heirloom pieces tailored not only to fit beautifully, but to become lasting markers in a well-curated life.

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The collection is presented through private appointments and curated trunk shows hosted in elegant homes, clubs, boutiques, and philanthropic settings across the country, including Palm Beach, Newport, Northeast Harbor, Cleveland, and Santa Barbara. At its core, ed.it ny believes true luxury is personal: beautifully made clothing, created with intention, designed to be worn, remembered, and passed on

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The Private Experience ​​

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ed.it ny offers a highly personal approach to luxury dressing through private appointments and curated trunk shows. Clients explore handcrafted jackets, coats, and dresses alongside exclusive fabrics sourced from the world’s finest mills, with select silhouettes custom-created for the individual. Every garment is handmade in New York City with meticulous attention to fit, craftsmanship, and detail. To host a private trunk show or schedule an appointment, please contact us directly.