100% Handmade in America

Our silhouettes are known for their unique style, exquisite detail, and hand craftsmanship. We create each piece with passion, care, and attention to your needs.

Made from finest fabrics including cashmere, wool, silk, and premium cottons from around the world they are 100% handmade in New York’s Fashion District on West 35th Street.

Each piece can be customized in an assortment of fabrics making this a true bespoke experience.

Edward Guski, Creative Director

Designer Edward Guski has worked with the most exclusive luxury brands including Bergdorf Goodman, Marc Jacobs, Prada, Barney’s NY and, Jil Sander. As Creative Director for Quadrille Couture, he was responsible for shaping the design of a luxury apparel and accessory collection for women.  

Ed it, is the expression of this experience.  The brand is versatile, comfortable and created for a stylish, well dressed woman. It has a universal appeal that transcends age or occasion

Ted Saad, CEO

Ted Saad has a track record of creating award-winning nonfiction content that includes documentary, news, and fashion.

With more than 25 years of experience, his work has been seen on major networks including HBO, SHOWTIME, NBC, ABC, BRAVO, A&E, CBS, MARTHA STEWART OMNIMEDIA, and DISCOVERY.